There are many benefits of using an executive interim director. Here, I’ll look at why you might consider hiring one, how they can help, and where they can take your business. Your business isn’t performing the way it once did, and your year-on-year numbers are declining or stagnating. You’ve adopted the same tried and tested …
What can an interim marketing director do for you? Read More »
If you’ve searched for something like ‘How to save money for my business during COVID’ and landed here – well, you may be in for a nice surprise. How would you feel if I told you that your company could be sitting on tens of thousands of pounds in extra funds? It’s a very real …
How R&D Tax Credits Can Help You Save Money During COVID (and Beyond!) Read More »
Today, I’d like to talk about business turnaround strategies in the case of private equity (PE) backed businesses. As a strategic interim marketing consultant and business development director, I’ve worked with companies across various sectors and locations for over almost 30 years. In this time, I’ve been pulled in, on quite a few occasions, to …
Private Equity-Owned Business Turnaround Strategies Read More »
As a strategic business consultant and interim marketing director, I have worked with many Business-to-Business organisations, in sectors like engineering & manufacturing, infrastructure and more. What surprises me is how few of them have a real-time visible pipeline, let alone strategies for pipeline growth and management. What is a Pipeline? A pipeline is the flow …
How do you tell if you need a new website? The answer to that question is, if your current website doesn’t align with your digital goals or if you’ve changed your strategy and the website needs to reflect that. Your website is just one part of your overall digital strategy. So, you can’t decide you …
Have you claimed R&D tax credit for your business? It is extremely likely that you have NOT claimed what you are due or claimed significantly less than that for which you are eligible. How can I say that with such assurance? Because, Government statistics show that ONLY 4% of eligible businesses have claimed tax back …
Why are R&D Tax Credits for Businesses Mostly Left Unclaimed? Read More »
In my 25+ years as a marketing and strategy executive and consultant, I have worked with many companies. Often, I found that companies didn’t know the true size of the market and the respective opportunity for them. One of the objections was that this sort of information wasn’t readily available Many of these companies relied …
Where Can I Get Competitor and Market Information? Read More »
The question you might ask yourself is ‘why hire an interim marketing director?’. What are the benefits? To answer this question, I’d like to first talk about looking at your products and the market from a customer’s point of view or putting yourself in their shoes. The reason I say this is because I’ve spent …
These are unprecedented times with most of the retail high street having been closed, the food service industry in turmoil, a collapse in the Oil market, increased demand for food manufacturing, a rapid decline for clothing retail, and a devastated travel industry. In addition, many companies have closed factories and furloughed staff. So, what are …
Have You Developed Your Strategy to Survive the Crisis and Beyond? Read More »
There are a number of off-the-shelf customer relationship management (CRM) systems to choose in the market, and I get a number of queries from my clients about them, as part of my CRM implementation services. They want to know how to choose the right CRM system for them. These are sizeable B2B businesses – companies …
