Blog/News

Benefits of Pipeline Growth and Management

As a strategic business consultant and interim marketing director, I have worked with many Business-to-Business organisations, in sectors like engineering & manufacturing, infrastructure and more. What surprises me is how few of them have a real-time visible pipeline, let alone strategies for pipeline growth and management. What is a Pipeline? A pipeline is the flow …

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Why are R&D Tax Credits for Businesses Mostly Left Unclaimed?

Have you claimed R&D tax credit for your business? It is extremely likely that you have NOT claimed what you are due or claimed significantly less than that for which you are eligible. How can I say that with such assurance? Because, Government statistics show that ONLY 4% of eligible businesses have claimed tax back …

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Where Can I Get Competitor and Market Information?

In my 25+ years as a marketing and strategy executive and consultant, I have worked with many companies. Often, I found that companies didn’t know the true size of the market and the respective opportunity for them. One of the objections was that this sort of information wasn’t readily available Many of these companies relied …

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Have You Developed Your Strategy to Survive the Crisis and Beyond?

These are unprecedented times with most of the retail high street having been closed, the food service industry in turmoil, a collapse in the Oil market, increased demand for food manufacturing, a rapid decline for clothing retail, and a devastated travel industry. In addition, many companies have closed factories and furloughed staff. So, what are …

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Need help with your Digital Transformation?

There is a lot of generic discussion on the internet, and in the market place, about Digital Transformation, Digital Blueprints, Digital Marketing, Industry 4, IoT (Industry of Things), 5G and other related areas. This is all great news, however the applicability and interpretation, depends on each organisation and where it is along its specific journey. …

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