Langstone Engineering is a high-precision engineering company focused on the Motorsport, Luxury Automotive, Aerospace, and Defence sectors and the Rubber and Plastics production industries.
They have two clear sets of skills: firstly, in the production of high-precision components for demanding situations, and secondly the design and engineering of mould tools, jigs and fixtures for rubber components, plastic parts and composites. The business is Private Equity (PE) owned.
The role was to develop a commercial strategy and plan for the business by assessing the market opportunities and competitive landscapes and then developing a cost-effective approach to grow the business and reposition it for the future. A combination of marketing and business development was required.
The project was divided into three phases. Firstly, to understand the market opportunity and competitive environment. Then, to develop sector plans in conjunction with the client’s leadership team, and finally to implement those plans and embed them in the business